See the complete picture
Get an instant snapshot across all of your campaigns.
Ensure consistent messaging
Track, review, and approve creative assets in one place.
Keep stakeholders informed
Share real-time data so marketing teams can course-correct.
Track every campaign in one view
Monitor all your marketing initiatives in a single portfolio.
See campaign status, budget, and more so it’s clear what’s on track and what needs your attention.
Visualize each step in your campaign timeline so you always know what’s next.
Monitor campaign creative
Track creative workflows with dedicated projects.
Use integrations to centralize assets in Asana, even if teams use Canva, Figma, or other design apps.
Automatically assign reviews and approvals to the right stakeholders, at the right time.
Share updates—instantly
Use AI to craft campaign status updates in minutes.
Share deal and email campaign information directly in Asana with our Hubspot integration.
Build shareable, custom dashboards to visualize progress across campaigns.
Different marketing tools? No problem.
Asana integrates with hundreds of apps, so you can centralize campaign planning in one place.
Campaign management templates
Kick off your next campaign faster with pre-built templates from marketing experts.
Marketing campaign management template
Keep moving pieces on track, hit deadlines, and launch your best marketing campaigns yet.
Discovery creative production template
Apply Discovery Inc.’s proven systems to your own work. Use their template to track all of your creative requests in one place.
Company Size
Enterprise
Industry
Media & entertainment
Whether a campaign has a 3-day or 30-day turnaround, tracking many different types of projects in one unified ecosystem has been tremendously helpful for us.
Steven Tai
Director of Marketing Operations
Uplevel your campaign management
Explore expert tips to boost performance and maximize the impact of your campaigns.
Still have questions? We have answers.
Yes, you can. Learn about pricing, or try Asana Advanced for free, no credit card required.
Campaign management is complex, with many stakeholders and moving pieces. Software like Asana gives you a central hub to manage deadlines, creative assets, stakeholder feedback, and more—so you can view your entire campaign in one place, not in disconnected docs and email threads. Check out our campaign management template to see how you can get started.
The right campaign management tool can jumpstart your path to successful marketing. Look for software that allows you to centralize campaign information by planning, tracking, and reporting on work in one place. A good campaign management tool increases team and cross-team visibility so everyone understands what they’re responsible for and how their work contributes to campaign success.
The best way to know if a campaign management tool is right for you is to try it. That’s why anyone can try Asana for free. Try Asana today.
All Asana plans (Personal, Starter, Advanced, Enterprise) support campaign management features.
Use Portfolios to monitor multiple campaigns from a single portfolio view. Teams can review campaign status, timelines, budgets, milestones, task management details, and key metrics without opening each project separately. For example, a marketing leader can group product launches, seasonal campaigns, and paid media initiatives into one Portfolio. From there, they can see which campaigns are on track, which deadlines need attention, and where owners need support. Teams can also use custom fields to track channels, priority, launch dates, spend, or campaign stage.
Yes, creative asset workflows can be centralized by tracking assets in dedicated projects and integrating Figma for real-time collaboration.
Campaign approvals can be streamlined by using Rules to automatically assign reviews and approvals based on campaign stage or asset type.
Yes, status updates can be generated automatically as Asana AI creates smart status updates and dashboards to share progress.
Yes, campaign data can be connected to email and ads as Asana integrates with HubSpot, Buffer, and other martech tools.
Yes, there is a content calendar view available by using Calendar view to schedule campaign assets across channels and dates.
Yes, external stakeholders can participate by being invited as external guests to work on specific campaign projects securely.
Yes, campaign setups can be reused by using Templates and Bundles to replicate successful campaign workflows.
Vendor communication can be centralized by using Messages and Tasks within projects to coordinate artwork, deadlines, and approvals.
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