Sales Development Manager

Our sales team is committed to customer centricity by focusing on understanding and meeting the unique needs and aspirations of each customer. We prioritize delivering exceptional value through tailored solutions and strategic partnerships. By fostering a collaborative environment across all go-to-market functions, we engage in value selling, ensuring that every interaction enhances and maximizes the customer experience. By adopting an inclusive approach, we work closely with marketing, product, and customer success teams to ensure alignment and continuous improvement. Together, we identify and overcome technical, educational, and competitive challenges, thereby driving successful, long-term growth and customer satisfaction.

We're looking for a data-driven, people-first Sales Development Manager to lead and inspire our Inbound SDR team in Dublin. This Sales Development leader should have experience managing highly productive, scalable, and successful SDR teams in EMEA. 

As a Sales Development Manager, you’ll support SDRs working across the entire EMEA region and you will report directly to the Head of EMEA Sales Development. You’ll lead a high-performing team while expertly collaborating with stakeholders on top of funnel strategy and challenges.

This role is based in our Dublin office with an office-centric hybrid schedule. The standard in-office days are Monday, Tuesday, and Thursday. Most Asanas have the option to work from home on Wednesdays. Working from home on Fridays depends on the type of work you do and the teams with which you partner. If you're interviewing for this role, your recruiter will share more about the in-office requirements.

What you’ll achieve:

• Lead and grow a team of Inbound Sales Development Representatives, enabling them to exceed pipeline and performance goals through structured coaching, feedback, and career development planning.
• Drive a high-performance & data driven culture: monitor and analyze funnel performance, optimize conversion rates, and forecast results with precision.
• Partner closely with key stakeholders across Marketing, Sales, RevOps, and Field Readiness to align on pipeline strategy, lead routing, and campaign execution.
• Build scalable and repeatable playbooks for Inbound lead qualification that reflect Asana’s voice and customer-centric approach.
• Champion Asana’s mission and values by building a culture rooted in clarity, inclusion, and excellence.

About You:

• 3+ years of experience managing Sales Development or Business Development teams in a high-growth B2B SaaS environment.
• Proven success building and scaling inbound pipeline generation motions; comfortable managing KPIs and funnel metrics.
• Strong analytical mindset  - you love diving into data to uncover insights, optimize workflows, and forecast accurately.
• A natural coach and mentor who thrives on seeing others succeed and grow; experienced in giving actionable feedback and developing team members into top performers.
• Excellent stakeholder management skills with a track record of strong cross-functional collaboration.
• Exceptional communicator who builds trust, leads with empathy, and rallies teams around a shared vision.
• Passionate about building inclusive, diverse teams that reflect our values and our customers.

At Asana, we're committed to building teams that include a variety of backgrounds, perspectives, and skills, as this is critical to helping us achieve our mission. If you're interested in this role and don't meet every listed requirement, we still encourage you to apply.

What we’ll offer

Our comprehensive compensation package plays a big part in how we recognize you for the impact you have on our path to achieving our mission. We believe that compensation should be reflective of the value you create relative to the market value of your role. To ensure pay is fair and not impacted by biases, we're committed to looking at market value which is why we check ourselves and conduct a yearly pay equity audit.

For this role, the estimated base salary range is between €95,900-122,500. The actual base salary will vary based on various factors, including market and individual qualifications objectively assessed during the interview process. The listed range above is a guideline, and the base salary range for this role may be modified.

In addition to base salary, your compensation package may include additional components such as equity, sales incentive pay (for most sales roles), and benefits. If you're interviewing for this role, speak with your Talent Acquisition Partner to learn more about the total compensation and benefits for this role.

We strive to provide equitable and competitive benefits packages that support our employees worldwide and include:

• Mental health, wellness & fitness benefits
• Career coaching & support
• Inclusive family building benefits
• Long-term savings or retirement plans
• In-office culinary options to cater to your dietary preferences 

These are just some of the benefits we offer, and benefits may vary based on role, country, and local regulations. If you're interviewing for this role, speak with your Talent Acquisition Partner to learn more about the total compensation and benefits for this role.

About us

Asana helps teams orchestrate their work, from small projects to strategic initiatives. Millions of teams around the world rely on Asana to achieve their most important goals, faster. Asana has been named a Top 10 Best Workplace for 5 years in a row, is Fortune's #1 Best Workplace in the Bay Area, and one of Glassdoor’s and Inc.’s Best Places to Work. After spending more than a year physically distanced, Team Asana is safely and mindfully returning to in-person collaboration, incorporating flexibility that adds hybrid elements to our office-centric culture. With 11+ offices all over the world, we are always looking for individuals who care about building technology that drives positive change in the world.

We believe in supporting people to do their best work and thrive. Our goal is to ensure that Asana upholds an environment where all people feel that they are respected and valued, whether they are applying for an open position or working at the company. We provide equal employment opportunities to all applicants without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by law. We also comply with the San Francisco Fair Chance Ordinance and similar laws in other locations.

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