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Goals

Goals resources

Teams that have clear goals achieve high-impact results. Set goals to help team members understand the impact of their work and get their best work done.

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Featured reads

See Asana Goals in action

November 8th, 2022

How to accomplish big things with long-term goals

Caeleigh MacNeil

April 29th, 2024• 9 min read

Strategy vs. tactics: What's the difference?

Sarah Laoyan

January 25th, 2025• 4 min read

22 types of business objectives to measure success

Julia Martins

February 13th, 2025• 5 min read

Browse all goals resources

Unmanaged business goals don’t work. Here’s what does.

How Asana uses work management to effectively manage goals

Beat thrash for good: 4 organizational planning challenges and solutions

How to write a vision statement: Steps and examples

The ABCs of KPIs: Defining Key Performance Indicators

Goals vs. objectives: A project manager’s breakdown

Setting business goals: The first step to a successful business

OKR vs. KPI: Which goal-setting framework is better?

How to write an effective project objective, with examples

What is a needs assessment? 3 types and examples

Project management software and tools: Your best picks

Use critical success factors to support your strategic plan

25 professional goals to advance your career

What is intrinsic motivation and how does it work?

22 types of business objectives to measure success

Maximizing the benefits of OKRs

How to find a mentor in 8 steps

27 business success metrics you should be tracking

How to use a gap analysis to achieve business goals

How to set and track stretch goals to inspire your team

How to set Big Hairy Audacious Goals (BHAGs) to do the impossible

SMART Goals: How To Write Them and Why They Matter

65 strategic goals metrics and examples to move your company forward

What are IT goals and why do they matter?

7 types of goals to stay organized and focused

Strategy vs. tactics: What's the difference?

What is strategic planning? A 5-step guide

How to implement a strategic management process

How to create an action plan that drives results

What is strategy implementation? 6 key steps to success

How to build a strategic plan for your nonprofit

The importance of setting short-term goals (with examples)

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In an evolving business landscape, IT leaders are stepping out from behind the computer screen. Learn how you and your team can leverage IT resources to influence business strategy, drive innovation, and create a competitive edge.

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Marketing

Marketing leaders need to be at the forefront of change. Learn from industry experts, discover innovative strategies, and transform your marketing efforts into a powerful engine for business success.

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